Tool Comparison

Hootsuite vs Post Planner: Which Should You Choose?

Compare features, pricing, and find the perfect social media management tool for your business.

Hootsuitefrom $99/mo
VS
Post Plannerfrom $12/mo

TL;DR

Hootsuite starts at $99/mo and is enterprises needing comprehensive analytics and team features. Post Planner starts at $12/mo and is content curators who need post ideas. Post Planner offers better value for most users. Want to skip manual content creation entirely? Design Instantly auto-generates posts from your products.

Best Value

Post Planner

Best for Enterprises

Hootsuite

Free Trial

Post Planner

Best for Teams

Hootsuite

Skip manual content creation entirely

Design Instantly auto-generates posts from your products

Key Differences

What sets these tools apart

Pricing

Post Planner wins

Hootsuite starts at $99/mo while Post Planner starts at $12/mo.

Target Audience

Tie

Hootsuite is enterprises needing comprehensive analytics and team features. Post Planner is content curators who need post ideas.

Free Plan

Post Planner wins

Post Planner offers a free plan while Hootsuite only offers a trial.

Heritage

Tie

Hootsuite was founded in 2008 and Post Planner in 2011.

Pricing

Pricing Comparison

Hootsuite starts at $99/mo while Post Planner starts at $12/mo.

Hootsuite

Professional$99/mo

billed annually

  • 1 user
  • 10 social accounts
  • Unlimited scheduling
Team$249/mo

billed annually

  • 3 users
  • 20 social accounts
  • Custom analytics
EnterpriseCustom
  • Unlimited users
  • 50+ accounts
  • Dedicated support
Visit Hootsuite

Post Planner

FreeFree
  • 1 account
  • 15 scheduled posts
  • 100 AI credits
Starter$12/mo

billed annually

  • 3 accounts
  • 150 scheduled posts
  • Content discovery
Growth$49/mo

billed annually

  • 12 accounts
  • 1,000 scheduled posts
  • Full analytics
Business$79/mo

billed annually

  • 25 accounts
  • 5,000 scheduled posts
  • 5 users
Visit Post Planner

For small businesses, Post Planner typically provides better value. Choose based on your specific feature needs and team size.

Feature Comparison

A detailed look at what each platform offers

Publishing & Scheduling

FeatureHootsuitePost Planner
Unlimited scheduling
Visual content calendar
Auto-publishing
Best time to post

Analytics

FeatureHootsuitePost Planner
Basic analytics
Custom reports
Competitor tracking

Engagement

FeatureHootsuitePost Planner
Unified inbox
Comment management

Which One Should You Choose?

Our recommendations based on your needs

Choose Hootsuite

Enterprises needing comprehensive analytics and team features

  • Starts at $99/mo
  • 30-day free trial
  • Founded in 2008
  • Comprehensive feature set

Choose Post Planner

Content curators who need post ideas

  • Starts at $12/mo
  • Offers a free plan
  • Founded in 2011
  • Robust platform features
Alternative Approach

Skip the Manual Work. Automate Content Creation.

While Hootsuite and Post Planner help you schedule posts, Design Instantly automatically creates beautiful social media content from your products. Connect your store and generate posts on autopilot.

Auto-generate from products

AI-written captions

Platform-optimized designs

Direct scheduling

✨ No credit card required • Works with your store

Hootsuite vs Post Planner FAQ

Common questions about this comparison